Speaking (in-person or virtual) opportunities in Europe and the UK, Middle East and Africa.
Consulting contract in the filed of employee culture and engagement as well as consumer engagement strategies using Behavioural Economics insights and principles.
As a Behavioural Strategist, I offer my clients insights and strategies to enable them to better build their brands from the inside out by creating a deliberate behavioural culture that engages their employees and their customers optimally.
Erik Vermeulen has been a Business consultant and international Keynote speaker since 1994. He specialises in Corporate Behaviour strategies, allowing companies to create more profitable behaviours by examining how their teams work and how they interact with their employees as well as their customers. Erik explores trends and behaviours that have shaped the business world, and ones that will be required to motivate and improve performance in a post-recession business world where corporate spin become less powerful than customer and employee experience.
He has served long-term consulting contracts with some of the world’s largest companies and leaders in the global marketplace. His clients have found that Erik has the ability to put plenty of real-life business issues into perspective and offer realistic alternatives to team and leadership issues. He is frequently singled out for his enthusiasm, down to earth attitude and refreshing approach to people.
Erik has helped an African mobile phone company say “Jambo Greatness”, and they delivered on the promise. He’s shown the staff at Africa’s most profitable airline how they can “Lift you Up”, and a medical Aid scheme how to become “Pacesetters”. He’s even managed a to get the IT division at a major bank to “Simplify Complexity” and a children’s Cancer Charity to understand “How Now Brown Cow?” to transition to bigger things.”
Erik believes that you cannot motivate people, he takes a highly effective behavioural approach to leadership that allows him to influence what people are motivated to do! He shows companies how to build “virtual” teams that include both their employees and their customers, making a significant impact on the bottom-line. He has helped a global mobile phone company sell 60 000 units in a saturated market in under 3 weeks.