The value of free PR is immense… not only do you have the possibility to get exposed to a HUGE audience, people also believe the media more than they believe traditional marketing campaigns.
However, many people don’t know what story to lead with and how to find the right journalist to connect with. So we’ve invited our Media Matchmaker Rachael Taplin to share some of her insider secrets to securing publicity for you as a speaker, author and coach.
Rachael has appeared on over 70 radio stations in one day and was featured in one the UK’s largest daily newspapers from JUST ONE press release and helps people like you get the same exposure.
What you’ll discover as you watch:
– How you can get the media to come to you & what makes a good story
– How you can find unique publicity angels that will help you secure media coverage
– What NEVER to do when approaching the media!
– Understanding media deadlines and how they react locally to national news topics Watch the full training here.
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How To Grab Attention With Your Opening Line